Best Email API for Developers in 2026 - Complete Comparison Guide
The definitive guide to choosing a developer-friendly email API. We have tested and compared 11 email platforms on API quality, documentation, SDK support, TypeScript integration, webhooks, and pricing to help you make the right choice for your project.
Developer Recommendations at a Glance
Complete Developer Experience Comparison
| Tool | API Quality | Documentation | TypeScript | Webhooks | Standout Feature | Starting Price |
|---|---|---|---|---|---|---|
| #1 Sequenzy | Excellent | Excellent | Native | Great | Native Stripe, Polar, Creem, and Dodo integrations | $19/mo |
| #2 Resend | Excellent | Excellent | Native | Great | React Email library for JSX templates | $20/mo |
| #3 Mailjet | Good | Good | Basic | Good | Real-time collaboration on email templates | $17/mo |
| #4 Mailgun | Great | Good | Good | Flexible | Granular control and detailed analytics | $35/mo |
| #5 SparkPost | Great | Good | Good | Excellent | Advanced analytics and deliverability tools | $20/mo |
| #6 SendGrid | Good | Good | Good | Good | Most comprehensive SDK coverage | $20/mo |
| #7 Amazon SES | Basic | Dense | Via AWS SDK | Via SNS | Lowest cost at scale, AWS ecosystem integration | ~$0.10/1,000 |
| #8 Loops | Great | Good | Good | Good | SaaS-focused features and beautiful templates | $49/mo |
| #9 Postmark | Excellent | Good | Good | Excellent | Industry-leading delivery rates and speed | $15/mo |
| #10 Mailchimp Transactional | Good | Good | Basic | Good | Tight integration with Mailchimp marketing platform | $20/mo |
| #11 Customer.io | Great | Excellent | Good | Excellent | Powerful segmentation and multi-channel messaging | $100/mo |
What Makes an Email API Developer-Friendly
Before diving into individual tools, let's establish what actually matters when evaluating email APIs from a developer perspective. These criteria guided our evaluation.
Clean, Predictable APIs
RESTful design with consistent endpoint structures, predictable response formats, and sensible defaults. You should be able to integrate without studying 50 pages of documentation. Error responses should tell you exactly what went wrong and how to fix it.
Comprehensive Documentation
Clear explanations of concepts, working code examples in multiple languages, interactive API explorers, and troubleshooting guides. The best documentation answers your question before you have to search for it.
First-Class TypeScript Support
Native types that accurately reflect the API, enabling real IDE auto-completion and compile-time error checking. No more guessing at object shapes or debugging type mismatches in production.
Reliable Webhooks
Delivery, bounce, open, click, and complaint notifications that arrive consistently. Sensible retry logic, clear signature verification, and detailed payloads that give you all the context you need.
Local Development Support
Test modes, sandbox environments, or easy integration with tools like Mailpit and MailHog. You should be able to develop and test email functionality without sending real emails or incurring costs.
Debugging and Analytics
Detailed logs that let you trace individual messages, comprehensive analytics for understanding delivery performance, and tools for diagnosing deliverability issues when they arise.
Detailed Email API Reviews
In-depth analysis of each email API covering API design, documentation quality, SDK support, developer experience, and pricing structure.
Sequenzy
Top PickEmail Automation Built for SaaS Developers
Starts at $19/mo for up to 20,000 emails, scales with your growth
Sequenzy stands out in the crowded email API landscape by solving a specific pain point that SaaS developers face: the tedious work of connecting billing events to email automation. Instead of writing custom webhook handlers to catch Stripe subscription events, parsing customer data, and triggering the right email sequences, Sequenzy provides native integrations with Stripe, Polar, Creem, and Dodo that handle this automatically. When a customer upgrades, cancels, or enters a trial, the right email sequences trigger without any custom code.
The API is designed with modern TypeScript applications in mind. Every endpoint returns properly typed responses, and the SDK provides comprehensive type definitions that make integration feel native to your codebase. You get real auto-completion in your IDE, compile-time error checking, and the confidence that comes from knowing the types actually match the API behavior. For developers who have struggled with poorly typed or untyped email SDKs, this attention to type safety is refreshing.
Documentation takes a practical, example-driven approach. Rather than exhaustive reference pages that leave you wondering how to accomplish real tasks, Sequenzy's docs walk through common scenarios: setting up a trial expiration sequence, triggering emails from billing events, segmenting users by plan tier. Code examples are complete and runnable, not abbreviated snippets that require guesswork to implement. The API explorer lets you test endpoints interactively before writing code.
At $19/month for up to 20,000 emails, the pricing is competitive with other developer-focused platforms while including the billing integrations that would otherwise require significant custom development. For SaaS developers specifically, the native payment provider connections often justify the cost on their own by eliminating hours of webhook plumbing and edge-case handling.
Excellent
Excellent
Native
Great
Node.js, Python, Ruby, PHP
Native Stripe, Polar, Creem, and Dodo integrations
Resend
The Modern Developer Email Platform
Free tier: 3,000 emails/month, then $20/mo for 50,000 emails
Resend has rapidly become a favorite among developers for its clean, modern approach to email infrastructure. Founded by former Vercel engineers, the platform was built from the ground up with developer experience as the primary focus. The API follows RESTful conventions strictly, with predictable endpoint structures and consistent response formats that make integration straightforward even without extensive documentation reading.
The standout feature for many developers is React Email, an open-source library that lets you build email templates using JSX and React components. This transforms email template creation from a frustrating exercise in inline CSS and table layouts into a familiar component-based workflow. You can use the same mental models and patterns you use for building web applications, complete with props, composition, and reusable components.
TypeScript support is first-class, not an afterthought. The official SDK provides comprehensive type definitions that accurately reflect the API, enabling excellent IDE auto-completion and catching errors at compile time rather than runtime. The types are generated from the actual API specification, so they stay in sync with the latest features and changes.
Documentation quality is exceptional. Every endpoint is thoroughly documented with clear examples, common use cases, and troubleshooting guides. The getting-started experience is particularly polished, with copy-paste code snippets that actually work and interactive API explorers. Error messages are descriptive and actionable, telling you exactly what went wrong and how to fix it.
Excellent
Excellent
Native
Great
Node.js, Python, Ruby, Go, Elixir, PHP, Java
React Email library for JSX templates
Mailjet
All-in-One Email Service Provider
Free tier: 6,000 emails/month (200/day), then $17/mo for 15,000 emails
Mailjet is a European email service provider that combines transactional and marketing email capabilities with a focus on team collaboration. The platform includes unique features like real-time collaboration on email templates, allowing multiple team members to work on email content simultaneously. For organizations with distributed teams, this collaboration capability can streamline email development workflows.
The API is comprehensive and follows REST conventions, supporting both transactional sending and marketing campaign management. The v3.1 API is well-structured with clear endpoint organization and consistent response formats. The batch sending capability is particularly useful for applications that need to send to multiple recipients efficiently while still allowing per-recipient personalization.
Template management includes a powerful visual editor that non-technical team members can use, while developers can access and modify templates programmatically through the API. The templating language supports conditional content, loops, and dynamic sections, enabling sophisticated personalization without complex code. Templates can be versioned and tested before deployment.
Documentation is clear and practical, with good coverage of common use cases and integration patterns. The API reference includes request and response examples, and the SDKs are well-maintained with reasonable language idioms. GDPR compliance features are built into the platform, reflecting Mailjet's European origins and the data protection requirements of EU customers.
Good
Good
Basic
Good
Node.js, Python, Ruby, PHP, Java, Go, C#
Real-time collaboration on email templates
Mailgun
Powerful Email APIs for Developers
Free tier: 5,000 emails/month for 3 months, then $35/mo for 50,000 emails
Mailgun has long been a favorite among developers who want maximum control over their email infrastructure. The platform offers granular configuration options that let you fine-tune virtually every aspect of email delivery, from routing rules to custom headers to detailed tracking parameters. If you are the kind of developer who wants to understand exactly what is happening with your emails, Mailgun provides that visibility.
The API is powerful and flexible, supporting both REST and SMTP delivery methods. The REST API follows standard conventions and provides comprehensive endpoints for sending, tracking, and managing emails. One particularly useful feature is the ability to store and retrieve emails, which can be valuable for audit trails or support workflows. The mailing list management APIs are also robust, supporting complex segmentation and subscription management.
Webhooks are highly configurable, allowing you to subscribe to specific event types and route them to different endpoints. The payload structure is detailed, providing extensive metadata about each event. You can configure retry policies, set up multiple endpoints for redundancy, and use webhook verification to ensure security. For developers building complex event-driven systems, this flexibility is valuable.
The analytics and logging capabilities are extensive. You can track email events in real-time, query historical data, and build custom dashboards using the analytics API. The log retention is generous, and the search functionality makes it easy to find specific messages or patterns. For debugging delivery issues or optimizing email performance, these tools are indispensable.
Great
Good
Good
Flexible
Node.js, Python, Ruby, PHP, Java, Go, C#
Granular control and detailed analytics
SparkPost
Email Delivery Service for Enterprises
Free tier: 500 emails/month, then $20/mo for 50,000 emails
SparkPost (now part of MessageBird) is an enterprise-grade email delivery service with roots in the email infrastructure that powered major ISPs. The platform handles over 4 trillion emails annually, providing the kind of scale and reliability that large organizations require. For developers building applications with demanding email requirements, SparkPost offers the infrastructure to match.
The API is well-designed and comprehensive, covering transactional sending, template management, recipient lists, and detailed analytics. The transmission API is particularly flexible, supporting complex sending scenarios including multiple recipients with individual personalization, scheduled delivery, and engagement tracking options. The design reflects enterprise requirements while remaining accessible to smaller implementations.
Analytics capabilities are among the most advanced in the industry. SparkPost provides detailed deliverability metrics, engagement analytics, and inbox placement data. For developers responsible for email performance, these insights help identify and resolve delivery issues before they impact users. The analytics API exposes this data programmatically, enabling custom dashboards and automated monitoring.
Webhook implementation is robust and reliable, with comprehensive event types and detailed payloads. The batching option reduces the number of HTTP requests for high-volume implementations, improving efficiency. Event authentication is well-documented, and the retry logic handles transient failures gracefully.
Great
Good
Good
Excellent
Node.js, Python, PHP, Java, Go, C#, Elixir
Advanced analytics and deliverability tools
SendGrid
Enterprise-Scale Email Infrastructure
Free tier: 100 emails/day, then $20/mo for 50,000 emails
SendGrid, now part of Twilio, is one of the most established players in the email API space. With over a decade of operation and Twilio's backing, it offers enterprise-grade reliability and a feature set that covers virtually every email use case. For developers building applications that need to scale, SendGrid's proven track record at handling massive volumes is reassuring.
The API is comprehensive, covering transactional email, marketing campaigns, contact management, and analytics. This breadth means you can consolidate your email infrastructure into a single provider, but it also means the API surface is large and can feel overwhelming initially. The v3 API is well-designed with RESTful conventions, though some legacy patterns from the v2 API occasionally surface in older documentation and examples.
SDK support is the most extensive in the industry, with official libraries for virtually every major programming language. Each SDK is actively maintained and follows the idioms of its respective language. The Node.js SDK provides TypeScript definitions, though they are not as comprehensive as some newer providers. The Python SDK is particularly well-regarded in the community for its clean design.
Documentation is thorough but can be dense. The knowledge base is extensive, covering everything from basic integration to advanced deliverability optimization. However, finding the exact information you need sometimes requires navigating through multiple pages. The API reference is complete and accurate, with request/response examples for every endpoint.
Good
Good
Good
Good
Node.js, Python, Ruby, PHP, Java, Go, C#, Rust
Most comprehensive SDK coverage
Amazon SES
Raw Email Infrastructure at AWS Scale
Pay-as-you-go: $0.10 per 1,000 emails, no monthly minimum
Amazon SES (Simple Email Service) is the email infrastructure service from AWS, offering raw email sending capabilities at remarkably low prices. For developers already invested in the AWS ecosystem, SES integrates naturally with Lambda, SNS, S3, and other AWS services. If you need to send millions of emails and want to minimize costs, SES is hard to beat on price.
The API follows AWS conventions, which means it uses the standard AWS SDK patterns including request signing, regional endpoints, and IAM authentication. For developers familiar with AWS, this is intuitive. For those new to AWS, there is a learning curve to understand the authentication model and service integration patterns. The v2 API is well-designed for programmatic access, though it lacks some of the developer-friendly abstractions found in dedicated email platforms.
Documentation is comprehensive but dense, following the AWS documentation style. Everything is documented, but finding specific information requires navigating through the extensive AWS documentation structure. The API reference is complete and accurate, but practical getting-started guides and common patterns require more digging. Community resources and tutorials help fill this gap.
Where SES differs most from dedicated email services is in the ancillary features. Bounce and complaint handling requires setting up SNS topics and Lambda functions. There is no built-in template management or analytics dashboard beyond basic CloudWatch metrics. Email tracking requires additional configuration. For developers who want a complete email platform, this means more integration work. For those who want raw infrastructure they can build upon, SES provides a solid foundation.
Basic
Dense
Via AWS SDK
Via SNS
AWS SDK (all languages)
Lowest cost at scale, AWS ecosystem integration
Loops
Email for Modern SaaS
Free tier: 1,000 contacts, then $49/mo for 5,000 contacts
Loops is a newer entrant to the email space, specifically designed for SaaS companies. The platform combines transactional email capabilities with marketing automation, focusing on the specific workflows that SaaS businesses need: onboarding sequences, trial expiration reminders, feature announcements, and user engagement campaigns. For developers building SaaS products, this focus means less custom development work.
The API is modern and well-designed, with clear endpoint structures and consistent response formats. The contact and event-based model aligns well with how SaaS applications typically track user behavior, making integration straightforward. You can trigger transactional emails, add users to automated sequences, and track custom events through a unified API surface.
The visual email builder produces templates that look genuinely good, avoiding the generic feel of many email platforms. For developers who are not designers, this is valuable since you can create professional-looking emails without extensive CSS work. The template system supports dynamic content and personalization through a straightforward merge tag syntax.
Documentation is clear and practical, with guides oriented around common SaaS use cases rather than generic email scenarios. The getting-started experience is smooth, with working examples and interactive API documentation. Error messages are helpful, and the support team is responsive to developer questions.
Great
Good
Good
Good
Node.js, Python
SaaS-focused features and beautiful templates
Postmark
Reliable Transactional Email That Just Works
Free tier: 100 emails/month, then $15/mo for 10,000 emails
Postmark has been in the transactional email business since 2010, and that experience shows in the reliability and predictability of their platform. When developers choose Postmark, they are choosing a service that prioritizes delivery above all else. The API is battle-tested at massive scale, handling billions of emails for companies that cannot afford delivery failures.
The API design is clean and intuitive, following REST conventions closely. Endpoints are logically organized, and the request/response patterns are consistent across the entire API surface. What sets Postmark apart is the attention to edge cases and error handling. When something goes wrong, you get detailed error responses that pinpoint the issue, whether it is a malformed request, a domain verification problem, or a recipient-related bounce.
Webhooks are where Postmark really shines for developers. The webhook payload structure is comprehensive and consistent, providing detailed information about bounces, spam complaints, opens, clicks, and delivery events. The retry logic is sensible, with exponential backoff and configurable endpoints. Signature verification is well-documented and easy to implement, protecting your endpoints from spoofed requests.
The dashboard provides excellent visibility into your email stream, with detailed logs, analytics, and debugging tools. You can trace individual messages through the entire delivery pipeline, see exactly when they were accepted, processed, and delivered (or bounced). For developers who need to troubleshoot delivery issues, this level of visibility is invaluable.
Excellent
Good
Good
Excellent
Node.js, Ruby, Python, PHP, .NET, Java, Go
Industry-leading delivery rates and speed
Mailchimp Transactional
Transactional Email from the Email Marketing Giant
Blocks of 25,000 emails for $20, volume discounts available
Mailchimp Transactional (formerly Mandrill) is the transactional email service from Mailchimp, designed to complement their marketing email platform. For organizations already using Mailchimp for marketing emails, the integration between the two platforms provides a unified view of all email communications. The shared domain and authentication setup simplifies configuration.
The API is mature and comprehensive, supporting all standard transactional email operations plus some unique features like email templates stored in Mailchimp, merge tags for personalization, and detailed tracking. The REST API follows reasonable conventions, though some endpoint designs reflect the service's evolution from the original Mandrill platform.
Template management integrates with Mailchimp's template system, allowing marketing teams to create and manage templates through the Mailchimp interface while developers trigger them via API. This separation can streamline workflows in organizations where marketing and development responsibilities are split. The merge tag syntax is familiar to anyone who has used Mailchimp's marketing tools.
Analytics and reporting are comprehensive, with detailed information about delivery, opens, clicks, bounces, and complaints. The dashboard provides good visibility into email performance, and the API exposes this data for custom reporting and analysis. Webhook support covers all major event types with reliable delivery and clear payload structures.
Good
Good
Basic
Good
Node.js, Ruby, Python, PHP
Tight integration with Mailchimp marketing platform
Customer.io
Automated Messaging for the Modern Business
Starts at $100/mo for up to 5,000 profiles
Customer.io is a sophisticated messaging platform that extends beyond email to include push notifications, SMS, and in-app messages. For developers building applications that need coordinated multi-channel communication, Customer.io provides a unified platform with powerful automation capabilities. The event-driven architecture aligns well with modern application design patterns.
The API is well-structured around the concepts of people, events, and campaigns. You track user attributes and events through the Track API, and Customer.io handles the logic of determining which messages to send based on your configured campaigns and segments. This separation of concerns means your application code focuses on tracking user behavior while Customer.io handles the messaging logic.
The segmentation engine is particularly powerful, supporting complex conditions based on user attributes, event history, and behavioral patterns. You can build segments using AND/OR logic, time-based conditions, and nested groups. For developers who need to target specific user populations with precision, this flexibility is valuable. The segment membership is evaluated in real-time, ensuring messages are always sent to the right users.
Documentation is comprehensive and well-organized, with clear explanations of core concepts and detailed API references. The data model documentation is particularly helpful for understanding how to structure your integration. Webhook documentation includes payload examples and verification instructions. The community Slack channel provides additional support and shared knowledge from other developers.
Great
Excellent
Good
Excellent
Node.js, Ruby, Python, Go, PHP, iOS, Android
Powerful segmentation and multi-channel messaging
SDK and Language Support Comparison
Compare official SDK availability across programming languages. All major email APIs provide Node.js and Python support, but coverage varies for other languages.
| Provider | Node.js | Python | Ruby | PHP | Go | Java | C#/.NET |
|---|---|---|---|---|---|---|---|
| Sequenzy | Yes | Yes | Yes | Yes | Community | Community | Community |
| Resend | Yes | Yes | Yes | Yes | Yes | Yes | Community |
| SendGrid | Yes | Yes | Yes | Yes | Yes | Yes | Yes |
| Postmark | Yes | Yes | Yes | Yes | Yes | Yes | Yes |
| Mailgun | Yes | Yes | Yes | Yes | Yes | Yes | Yes |
| Amazon SES | AWS SDK | AWS SDK | AWS SDK | AWS SDK | AWS SDK | AWS SDK | AWS SDK |
| Customer.io | Yes | Yes | Yes | Yes | Yes | Community | Community |
| SparkPost | Yes | Yes | Community | Yes | Yes | Yes | Yes |
| Mailjet | Yes | Yes | Yes | Yes | Yes | Yes | Yes |
| Loops | Yes | Yes | REST | REST | REST | REST | REST |
| Mailchimp Trans. | Yes | Yes | Yes | Yes | Community | Community | Community |
Pricing Comparison for Developers
Email API pricing varies significantly based on volume and features. Here's how the major providers compare at different sending volumes.
| Provider | Free Tier | 10K emails/mo | 50K emails/mo | 100K emails/mo |
|---|---|---|---|---|
| Sequenzy | Trial available | $19/mo | $49/mo | $99/mo |
| Resend | 3,000/mo | $20/mo | $20/mo | $80/mo |
| Postmark | 100/mo | $15/mo | $50/mo | $85/mo |
| SendGrid | 100/day | $20/mo | $20/mo | $50/mo |
| Mailgun | 5,000/mo (3 mo) | $35/mo | $35/mo | $90/mo |
| Amazon SES | 62,000/mo* | $1 | $5 | $10 |
| Customer.io | - | $100/mo** | $100/mo** | $150/mo** |
| SparkPost | 500/mo | $20/mo | $20/mo | $75/mo |
| Mailjet | 6,000/mo | $17/mo | $35/mo | $65/mo |
| Loops | 1,000 contacts | $49/mo** | $99/mo** | $199/mo** |
| Mailchimp Trans. | - | $20 block | $40 blocks | $80 blocks |
* Amazon SES free tier applies when sending from EC2. ** Contact/profile-based pricing rather than email volume.
Recommendations by Use Case
Different projects have different requirements. Here are our recommendations based on common developer scenarios.
Building a SaaS Application
Primary recommendation: Sequenzy - The native integrations with Stripe, Polar, Creem, and Dodo eliminate the need to write custom webhook handlers for billing events. When a customer upgrades, starts a trial, or cancels, the right email sequences trigger automatically. This alone can save days of development time.
Alternative: Loops or Customer.io - If you need more sophisticated marketing automation or multi-channel messaging (push, SMS), these platforms offer deeper feature sets at a higher price point.
Startup with Limited Budget
Primary recommendation: Resend or Mailjet - Both offer generous free tiers and competitive pricing as you scale. Resend's developer experience is excellent, while Mailjet provides more emails per month on the free tier.
Alternative: Amazon SES - If you are comfortable with AWS and want the absolute lowest cost, SES is unbeatable at $0.10 per 1,000 emails. Just budget extra development time for the additional infrastructure work.
Enterprise Application
Primary recommendation: SendGrid - Twilio's backing provides enterprise-grade reliability, comprehensive compliance features, and support SLAs. The SDK coverage is the most extensive, and the platform has proven scale.
Alternative: SparkPost or Customer.io - SparkPost offers advanced analytics and deliverability tools for high-volume senders. Customer.io provides sophisticated segmentation and multi-channel orchestration.
Maximum Deliverability Required
Primary recommendation: Postmark - Postmark focuses exclusively on transactional email, which means they can maintain the highest deliverability standards. Their strict anti-spam policies protect the shared IP reputation.
Alternative: Sequenzy with dedicated IP - For SaaS applications that need both high deliverability and billing integrations, Sequenzy with a dedicated IP provides both capabilities.
High Volume / Cost Sensitive
Primary recommendation: Amazon SES - At $0.10 per 1,000 emails with no monthly minimum, SES is dramatically cheaper than any alternative at high volumes. Sending 1 million emails costs $100 on SES versus $500+ on most other platforms.
Alternative: Mailgun or SendGrid - If you need more features than SES provides but still want volume pricing, both offer significant discounts at higher tiers.
React/Next.js Development
Primary recommendation: Resend - React Email transforms email template development from a frustrating exercise into a familiar React component workflow. If you are already building in React, this is the obvious choice.
Alternative: Sequenzy - Also offers excellent TypeScript support and modern API design, with the added benefit of billing integrations if you are building a SaaS product.
Frequently Asked Questions
Common questions developers ask when choosing an email API, answered with practical guidance.
What is the best email API for developers in 2026?
The best email API depends on your specific needs, but for most developers, we recommend Sequenzy, Resend, or Postmark. Sequenzy excels for SaaS applications with its native billing provider integrations (Stripe, Polar, Creem, Dodo), eliminating the need for custom webhook code. Resend offers the best pure developer experience with React Email for JSX templates and excellent TypeScript support. Postmark provides the most reliable delivery rates and is ideal for applications where email delivery is mission-critical. For maximum control and lowest cost at scale, Amazon SES remains a solid choice if you are willing to handle more of the infrastructure yourself.
What makes an email API developer-friendly?
A developer-friendly email API should have several key characteristics: clean, RESTful API design with predictable endpoints and consistent response formats; comprehensive and accurate TypeScript or type definitions; detailed documentation with working code examples; reliable webhooks for delivery events, bounces, and complaints; helpful error messages that tell you exactly what went wrong; good local development support including test modes or sandbox environments; and SDKs in major languages that follow the idioms of each language. The best email APIs also provide good debugging tools, detailed logs, and responsive support for technical questions.
How do I choose between transactional and marketing email APIs?
Transactional emails are triggered by user actions (password resets, order confirmations, account notifications) and typically need to be delivered immediately with high reliability. Marketing emails are bulk sends like newsletters, promotions, and announcements sent to segments of your user base. Many modern platforms like Sequenzy, SendGrid, and Customer.io support both use cases, but some specialize: Postmark focuses exclusively on transactional email for maximum deliverability, while platforms like Loops and Mailchimp are stronger for marketing automation. For most SaaS applications, choosing a platform that handles both transactional and automated marketing sequences (like onboarding emails) provides the best developer experience.
What is the most cost-effective email API for startups?
For startups, cost-effectiveness depends on volume and features needed. At low volumes (under 10,000 emails/month), Resend, Postmark, and Sequenzy all offer competitive pricing around $15-20/month with generous free tiers for testing. As you scale, Amazon SES becomes dramatically cheaper at $0.10 per 1,000 emails, though it requires more development work for features other platforms include. Sequenzy at $19/month for up to 20,000 emails is particularly cost-effective for SaaS startups because the native billing integrations save significant development time. Consider total cost of ownership including development time, not just per-email pricing.
Which email API has the best TypeScript support?
Resend and Sequenzy lead in TypeScript support with native, first-class type definitions that are generated from their API specifications. Both provide excellent IDE auto-completion, compile-time error checking, and types that accurately reflect API behavior. SendGrid and Postmark offer good TypeScript support through their official SDKs, though the types are not quite as comprehensive. Customer.io and SparkPost have decent TypeScript definitions. Amazon SES TypeScript support comes through the AWS SDK, which is well-typed but follows AWS conventions rather than email-specific patterns. If TypeScript is a priority, Resend or Sequenzy are the best choices.
How do email API webhooks work and why are they important?
Email webhooks are HTTP callbacks that notify your application about email events: deliveries, bounces, opens, clicks, spam complaints, and unsubscribes. They are essential for maintaining email list hygiene (removing bounced addresses), understanding engagement, and triggering application logic based on email events. The best implementations include: comprehensive event types, detailed payloads with email metadata, reliable retry logic for failed deliveries, signature verification for security, and configurable endpoints for different event types. Postmark and SparkPost are known for excellent webhook implementations, while Amazon SES requires additional setup through SNS.
Can I use multiple email APIs in the same application?
Yes, using multiple email APIs is a valid strategy for different reasons. Some developers use a high-deliverability provider like Postmark for critical transactional emails (password resets, security alerts) while using a more feature-rich platform for marketing automation. Others maintain a backup provider for redundancy. The main considerations are: maintaining consistent sender reputation across providers, managing multiple integrations and API keys, potentially higher total costs, and increased complexity in your codebase. If you do use multiple providers, ensure your domain authentication (SPF, DKIM, DMARC) is configured for all of them.
What email API features matter most for SaaS applications?
SaaS applications typically need: reliable transactional email for account-related messages; automated sequences for onboarding, trial expiration, and re-engagement; segmentation based on user attributes and plan tiers; billing event integration to trigger emails on subscription changes; detailed analytics to measure email performance; and good deliverability to avoid spam folders. Sequenzy specifically addresses the billing integration need with native Stripe, Polar, Creem, and Dodo connections. Customer.io and Loops also offer strong SaaS-focused features. For simpler needs, Resend or Postmark with custom automation logic works well.
How do I improve email deliverability with my chosen API?
Regardless of which API you choose, email deliverability depends on several factors you control: properly configure domain authentication (SPF, DKIM, DMARC) following your provider's instructions; maintain a clean email list by removing bounces and honoring unsubscribes promptly; avoid spam trigger words and maintain good content quality; warm up new sending domains gradually; use dedicated IP addresses for high-volume sending; monitor bounce rates and spam complaints; and send emails that recipients actually want. Most email APIs provide deliverability dashboards and recommendations. Postmark is known for the highest deliverability rates due to their strict focus on transactional email and sender reputation management.
What is the difference between shared and dedicated IP addresses for email sending?
Shared IPs pool your sending reputation with other users of the same email service, while dedicated IPs give you complete control over your own reputation. Shared IPs work well for lower volumes (under 100,000 emails/month) because the email provider maintains the reputation and you benefit from their deliverability expertise. Dedicated IPs are recommended for high-volume senders who need complete control and can maintain their own reputation through consistent sending practices. Most email APIs offer dedicated IPs as an add-on for higher-tier plans. The choice depends on your volume, sending consistency, and whether you want to manage reputation yourself.
Quick Integration Examples
See how easy it is to send your first email with each API. All examples show basic transactional email sending in Node.js/TypeScript.
Sequenzy
import { Sequenzy } from '@sequenzy/sdk';
const sequenzy = new Sequenzy({ apiKey: process.env.SEQUENZY_API_KEY });
await sequenzy.emails.send({
from: 'hello@yourapp.com',
to: 'user@example.com',
subject: 'Welcome to Our App',
html: '<h1>Welcome!</h1><p>Thanks for signing up.</p>'
});
// Or trigger a sequence from a Stripe event (automatic with integration)
await sequenzy.sequences.trigger({
sequenceId: 'onboarding',
email: 'user@example.com',
properties: { plan: 'pro', name: 'John' }
}); Resend
import { Resend } from 'resend';
const resend = new Resend(process.env.RESEND_API_KEY);
await resend.emails.send({
from: 'hello@yourapp.com',
to: 'user@example.com',
subject: 'Welcome to Our App',
html: '<h1>Welcome!</h1><p>Thanks for signing up.</p>'
}); Postmark
import { ServerClient } from 'postmark';
const client = new ServerClient(process.env.POSTMARK_API_KEY);
await client.sendEmail({
From: 'hello@yourapp.com',
To: 'user@example.com',
Subject: 'Welcome to Our App',
HtmlBody: '<h1>Welcome!</h1><p>Thanks for signing up.</p>'
}); SendGrid
import sgMail from '@sendgrid/mail';
sgMail.setApiKey(process.env.SENDGRID_API_KEY);
await sgMail.send({
from: 'hello@yourapp.com',
to: 'user@example.com',
subject: 'Welcome to Our App',
html: '<h1>Welcome!</h1><p>Thanks for signing up.</p>'
}); Amazon SES
import { SESClient, SendEmailCommand } from '@aws-sdk/client-ses';
const ses = new SESClient({ region: 'us-east-1' });
await ses.send(new SendEmailCommand({
Source: 'hello@yourapp.com',
Destination: { ToAddresses: ['user@example.com'] },
Message: {
Subject: { Data: 'Welcome to Our App' },
Body: { Html: { Data: '<h1>Welcome!</h1><p>Thanks for signing up.</p>' } }
}
})); Ready to Choose Your Email API?
Every email API on this list is capable of handling transactional email reliably. The best choice depends on your specific needs: SaaS billing integration, maximum deliverability, lowest cost, or best developer experience.